Sony BRAVIA 3 (K50S30) Smart LED 4K UHD TV with HDR

Details Sony excellence at a great price The BRAVIA 3 is the most budget-friendly TV in Sony's new 2024 lineup. It features their 4K HDR Processor X1(tm) for a sharp, vibrant picture on all kinds of content. This powerful processor analyzes the color in individual objects and adjusts the contrast accordingly. When objects are remastered individually, you get greater depth, enhanced texture, and a more realistic picture. BRAVIA 3 delivers a sharp 4K picture at a great price. The BRAVIA 3 also uses Sony's unique TRILUMINOS(tm) PRO display technology.